StorePal is a new mobile app from BrandLoyalty that replaces ‘mystery shoppers’ with on the-spot digital intelligence. It’s designed to let retailers immediately evaluate the impact of their loyalty programmes, enabling them to identify underperforming stores during the programme itself and to rectify any problems immediately.
Platform: App
Client: BrandLoyalty
Team: Icemobile + Open Circle Solutions
Role: UX / Visual designer
Year: 2018
StorePal was never meant to be consumer facing, but instead it was brought into life to operate behind the shelves and in between the isles. StorePal is an innovative digital solution to motivate retail staff during loyalty campaigns, with the goal in mind to increase higher in-store customer engagement.
